How to Sign In
Marketing In the News Blog
cancel
Showing results for 
Search instead for 
Did you mean: 
Thu Apr 19, 2018 | 07:39 PM
The very first blog I penned for Cengage back in the middle of 2011 explored Netflix and its shift from a mail distribut...
0
0
0
Wed Apr 18, 2018 | 01:16 PM
Movie-going has been stagnant in the U.S. for many years now, and revenue actually fell by 2% last year with American on...
0
4
0
Tue Apr 17, 2018 | 03:57 PM
Saudi Arabia is not exactly a bastion of progressive feminism. In fact, it is one of most opaque, conservative countries...
0
13
0
Mon Apr 16, 2018 | 08:06 AM
For many years, craft beer has been a bright spot in an otherwise moribund beer industry, a sector with flat growth and ...
0
12
0
Sun Apr 15, 2018 | 06:24 PM
When Amazon purchased the pioneering Austin-based natural products retailer, Whole Foods Markets, almost a year ago, mos...
0
15
0
Sat Apr 14, 2018 | 10:00 AM
Pittsburgh is one of the fastest-growing, most vibrant places in the U.S. No, really! So many Millennials (aged 18-37), ...
0
11
0
Thu Apr 05, 2018 | 11:00 AM
Drug ads are kind of funny. They go on forever and, for the most part, seem to consist of a series of images that only l...
0
50
0
Wed Apr 04, 2018 | 08:39 AM
For Americans, drinking alcohol is about to become a more information-laden activity. The Food and Drug Administration f...
1
42
0
Tue Apr 03, 2018 | 09:43 AM
Middle America strikes again. The forgotten "silent majority", left to languish between the populous coasts and largely ...
1
38
0
Sun Apr 01, 2018 | 06:46 PM
While marketing and economics classes both tell us that lack of choice is a very bad thing for consumers, it is also tru...
0
50
0
Sun Apr 01, 2018 | 05:23 PM
Millennials like to have lots of choices, even more than Americans of any previous generation; and that's really saying ...
0
45
0
Sun Apr 01, 2018 | 04:28 PM
For those retailers who are trying to improve the in-store experience for their customers (and that should be just about...
0
41
0
Fri Mar 30, 2018 | 04:04 PM
With so many retail marketers struggling to integrate e-commerce into their established brick-and-mortar operations, it'...
0
35
0
Sat Mar 24, 2018 | 02:29 AM
So what's a little data shared among friends, eh? What could it hurt? With so much recent discussion in the media about ...
0
43
0
Fri Mar 23, 2018 | 01:06 PM
Almonds have been grown commercially on a relatively small scale for a very long time; but it appears that this nutritio...
0
35
0
Thu Mar 22, 2018 | 09:11 AM
After a failed attempt to re-organize its operations after a bankruptcy late last year, the venerable chain Toys 'R' Us ...
0
47
0
Wed Mar 21, 2018 | 11:39 AM
For several years now, China has been a lucrative market for films that have been distributed there, but only a limited ...
0
49
0
Mon Mar 19, 2018 | 04:45 PM
The introduction of light beer by Miller in the 1970's transformed the beer industry. Long known as a filling, heavy dri...
1
34
0
Fri Mar 16, 2018 | 03:11 PM
For years, Papa John's and NFL football have been synonymous due to a sponsorship agreement that both parties have culti...
0
41
0
Thu Mar 15, 2018 | 02:34 PM
Perhaps the McMarketers at headquarters in Illinois finally grew weary of being beaten up by Wendy's, Five Guys, In-N-Ou...
0
33
0