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  • Dell Technology Outlook 2015

    Managers must scan the external environment as part of the planning process. Technology is an important element in the external environment. In the attached report, Dell Research predicts that ten technological events will take place in the next five...
  • Emerging (in)security

    It seems like every day we hear about another company's digital records being compromised. Privacy and security are important to all of us. The above infographic is from HP Technology at Work. What are the top five emerging trends? Explain how...
  • A-Z Culture Glossary of 2015: The Trends You Need to Know to be Relevant

    A-Z Culture Glossary of 2015: The Trends You Need to Know to be Relevant from sparks & honey is a slide presentation. (See attached file.) Managers scan the environment to make decisions. They want to keep their products and services relevant....
  • 10 Trends for 2014

    Managers scan the environment to anticipate changes. Identified forces in the environment shape managers' decision making and the company's ability to reach its goals. One of the forces in the environment is social/cultural. JWT Intelligence forecast...
  • American Airlines Strategy

    American Airlines (AA) is the last legacy airline to seek bankruptcy protection. Since emerging from bankruptcy, United, Delta, and Northwest have been more competitive with lower cost structures. Thus, AA has a cost disadvantage. Also, AA has a revenue...
  • Green is the New Red this Valentine's Day

    Happy Valentine's Day! Social/cultural is an important element in the external environment of business. Managers consider social/cultural trends before making decisions. The infographic above depicts the new Valentine's Day trend of consumers...
  • Technology in 2014

    15 Tech Companies That Will Define 2014 from The Motley Fool Managers don't control the external environment, but elements in the external environment influence the decisions of managers. An easy way to remember the external environmental elements...
  • Job Polarization and Jobless Recoveries

    The National Employment Law Project released a report, " Tracking the Recovery after the Great Recession ." It found that lower wage occupations are growing faster than higher wage occupations and middle wage occupations are decreasing. During...
  • 2012 Predictions

    What should managers expect from the business environment in 2012? In this Slideshare presentation, futurist Ross Dawson predicts the global themes for 2012. What will change in 2012? What will stay the same? Which of these predictions do you think will...
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  • Managers Use GDP

    Managers are interested in the economy. So, they look at the gross domestic product (GDP), which is the broadest gauge of economic output. The United States Bureau of Economic Analysis (BEA) reports on GDP. The bureau defines real gross domestic product...