Managers need to use social media, but many are making mistakes. The infographic above from Digital Marketing Philippines outlines basic mistakes to avoid, including the eight below.

1. Having no social media strategy
2. Creating accounts on too many platforms too soon
3. Paying for fake followers
4. Talking about nothing but the brand
5. Using irrelevant and excessive hashtags
6. Sharing too much in a short amount of time
7. Forgetting to proofread
8. Neglecting the “social” aspect of social media

These mistakes are symptoms of the real problem, which might include trying to recruit too many customers and/or using excessive hashtags.

Explain why using social media is a good idea for managers.