• The Perfect Resume

    Look at your résumé.

    Does it use the power keywords and avoid the words recommended in the above infographic from ZipRecruiter?

    Which sections should you include? Which should you remove?

    Is it the right length?

  • 9 Tips to land your dream job

    How can you find your dream job? In this video, Fortune’s Leigh Gallagher gives you 9 tips for finding your dream job. Erika Fry of Fortune writes, "we asked a few ­experts—­career coaches, headhunters, and recruiters—to weigh in with their best, most relevant tips for today." 

    1. Define what you want.

    2. Learn to be flexible.

    3. LinkedIn matters.

    4. Mind your intangibles.

    5. Change with the pace of business.

    6. Use social media for creating your brand, not for self-promotion.

    7. Find ways to stand out.

    8. Appoint your own board.

    9. Don’t look too hard.

    Which of the 9 tips will you use to find your ideal job?

  • Livelihood Insurance

    Watch this video.  

    In the video, Nobel Prize–winning economist Robert Shiller tells McKinsey’s Rik Kirkland how wage or livelihood insurance could protect workers against job automation.

    Machines have replaced people in many of our jobs. Productivity is rising, while employment may be decreasing. An individual cannot control the rise and fall of an occupation. Insurance could protect one's earning potential against occupational risk.

    Explain why we should or should not have livelihood insurance.

  • How is your job search going?

    How is your job search going?

    Take the above quiz from Careerealism. Where, if anywhere, are you going wrong? What will you do differently in the future?

  • Get More Out of a Conference

    As a student, you can attend professional conferences at a reduced rate. Your goals should be to network, get new contacts, ideas, and inspiration. But, to get the most out of a conference, you have to have a plan. In the video above, the Wall Street Journals Sue Shellenbarger and Sandra Arnold Inc.'s Stefany Stanley tell Tanya Rivero how to come out of conferences with more than just business cards. 

    Think about a conference that you might attend. What is your strategy? How will you choose your sessions?

    Do you have your "elevator speech" ready?

  • The Hectic Schedule of a Social Media Manager

    What is most surprising to you about the social media manager's schedule?

    Does the job of social media manager appeal to you? What do you like or not like about it?

  • Census and External Environment

    The manager must recognize and understand the elements of the external environment that interact with the organization – political/legal, economic, social/cultural, and technological. In fact, analyzing and evaluating the environment is a step in the basic planning process. External data may be created, recorded, or generated by an entity outside the organization, such as the U.S. government. This is known as secondary data or data gathered and recorded by someone else prior to and for a purpose other than the current project. Data can be used for tracking trends, model building or estimating market potential, forecasting sales, and analysis of trade areas.

    Managers can evaluate secondary data by asking the following questions.

    • Does the data help to answer questions set out in the problem definition?
    • Does the data apply to the time period of interest?
    • Does the data apply to the population of interest?
    • Do the other terms and variable classifications presented apply?
    • Are the units of measurement comparable?
    • Is the cost of data acquisition worth it?
    • Is there a possibility of bias?
    • Can the accuracy of data collection be verified?

    The video above says, "A census tells us not only about our past, but it can help us prepare for our future." Government data, such as the census, is often free. But, it may be dated since the census is taken every 10 years.

    See the attached census history infographic, "How do we know?" How might a manager use the census data information?

  • The Benefits of Community Service

    benefits of community service

    What are the benefits of community service?

    How does community service relate to ethics?

    How does community service relate to social responsibility?

  • Apple Pay

    Apple's CEO Tim Cook talks about Apple Pay in the above video. Basically, owners of iPhone 6 can use the phone as a mobile wallet. A wave of a cellphone replaces the swipe of a credit card.

    Mobile wallets are not new. They just haven't been well accepted. See the attached 2009 article "Cellphones as Credit Cards" from The New York Times

    What do you think? If you could pay with your phone, would you do it? Why or why not?

    Cook says that Apple Pay will work because Apple is centered on the user experience, not the company's self interest. What do you think?

  • S. Truett Cathy (1921-2014)

    S. Truett Cathy (1921-2014) founded Chick-fil-A, a quick service restaurant (QSR), by introducing the chicken sandwich. According to his bio, "At the time of his death, there were more than 1,800 Chick-fil-A restaurants in 40 states and Washington, D.C. Remarkably, Cathy led Chick-fil-A on an unparalleled record of 47 consecutive years of annual sales increases. Cathy's approach was largely driven by personal satisfaction and a sense of obligation to the community and its young people. His WinShape Foundation, founded in 1984, grew from his desire to "shape winners" by helping young people succeed in life through scholarships and other youth-support programs. The foundation provides 120 students at Berry College (Rome, Georgia) with experiential training in leadership and community. In addition to the training, WinShape Foundation provides a $4,000 scholarship to these students enrolled at Berry College. Also, through its Leadership Scholarship Program, the Chick-fil-A chain has given more than $32 million in $1,000 scholarships to Chick-fil-A restaurant employees since 1973. This year, the company will award $1.75 million in scholarships to its restaurant team members." See the attached Truett Cathy Biography.

    Eleven Dos and Don’ts of Proven Entrepreneurial Success

    By S. Truett Cathy, Founder and Chairman of Chick-fil-A

    1. Don’t be burdened with personal debt.
      1. Car payment
      2. House payment
      3. Establish a nest egg
      4. Live simple
    2. Start early as a teenager. Concentrate on what brings you happiness in your career. Have a tremendous “want to” – determination.
    3. Sacrifice material things. Reward yourself later.
    4. Shortcut to success: Observe what is working in the lives of others. Teenagers, observe mature individuals.
    5. Don’t try to please all people.
    6. Set priorities in the proper order.
    7. Expand cautiously. Grow your business cautiously.
    8. Franchising may or may not be good for your particular business. Use it cautiously.
    9. Be prepared for disappointments. Many successful individuals experience failure.
    10. Be kind to people. Courtesy is very cheap but brings great dividends.
    11. Invite God to be involved in every decision. God gives us a brain to use – common sense. You can do it if you want to. God has given each of us a talent. Maybe yours is yet to be discovered. We honor God with our success. He designed us to be winners.
    Excerpt taken from Cathy’s 2007 book: How Did You Do It, Truett?               

    How does the investment in employee success drive Chick-fil-A's business success?

    Which of the "Eleven Dos and Don’ts of Proven Entrepreneurial Success" is the most meaningful to you? Why?

  • Managers and Personality Type

    Business Insider asks, "Does your job fit your personality?" Personality inventory is measured by the Myers-Briggs Type Indicator (MBTI) and expressed as a four-letter code. Many colleges and universities offer the MBTI as part of your education. In the chart below, Business Insider lists the top five jobs for each personality type.

    What is your personality type? Does your personality type match the job of manager?

    The good news is that every company needs managers. Everyone starts in a job, but those that are successful are promoted to manager.

  • Honest Tea’s Honesty Index

    Will people pay for something on the honor system?

    Honest Tea, an organic beverage company, set up unmanned kiosks where hidden cameras tracked how many people actually paid the requested price for a bottle of tea. Approximately 95 percent of people paid.

    Then, the company created an "Honesty Index" per state. Find out how your state fared, at www.thenationalhonestyindex.com?.

    Honest Tea’s research extended its commitment to social responsibility while spreading the word about the product.

    Identify a company. What research question might demonstrate social responsibility, as well as connect consumers to the company's brand, as Honest Tea's project did?

  • Millennials versus Boomers: Paying for Things

    Today's work teams are made up of employees from different generations. Boomers are the oldest workers and millennials are the youngest workers. One of the main differences between the two generations is technology. In the above video, some of the differences in how millennails and boomers pay for things is depicted.

    Do you have a debit card or a credit card?

    How do you pay for things?

    Why is this significant for managers?

  • History of Labor Day

    Happy Labor Day! Labor Day became a federal holiday in 1894. How have working conditions improved since the holiday began?

    How do you celebrate Labor Day?