Tammy Kahn Fennell, CEO of the British social media monitoring company MarketMeSuite, says social media is like fishing. And if there is one thing that is important to remember in fishing, it's that you better have something on your hook or you are just going to be sitting there all day, well, fishing. Writing at the HubSpot blog, Fennell shares five ways for businesses to bait the hook online:
1. Geo-Target
2. Ask Questions
3. Be Useful
4. Don't Automate Engagement
5. Settle Into the Strategy
Read Fennell's descriptions for these five approaches here.
Posted
07-12-2011 12:51 AM
by
Graham Griffith