Michael Porter and Mark Kramer continue to attract a lot of attention for their Harvard Business Review article in which they called on business leaders to "create shared value," (we posted a video of Porter ourselves when the article came out). The Economist got into the game recently and invited Kramer to tea. And Kramer was happy to defend his, and Porter's, argument that working for the common good is not in conflict with working for profits:
Posted
04-13-2011 9:44 AM
by
Graham Griffith
Filed under: global business, management, harvard business review, The Economist, business values, strategic management, nonprofit management, tea with the economist, michael porter, mark kramer, creating shared value