While Facebook may be the most popular the social media tool of marketers, it is not the tool with which they have had the most success. According to a survey from the UMASS Dartmouth Center for Marketing Research, companies in the Inc. 500 found message and bulletin boards to be the most reliable. From eMarketer:
Read the eMarketer post, Where Are Social Media Marketers Seeing the Most Success?, here.
Posted
02-02-2011 9:04 AM
by
Graham Griffith
Filed under: Twitter, social media, Facebook, blogging, digital marketing, emarketer, social media advertising, bulletin boards, university of massachusetts dartmouth center for marketing research, growing companies, inc 500, podcasting, social media tools