MarketingSherpa Chart: How Social Media is Perceived at Budget Time

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Looks like a majority of marketers are game to put at least a little more of their budget behind social media tactics--but it isn't an overwhelming majority...yet.  Here's the latest chart from MarketingSherpa Research Director Sergio Balegno:

 

Read Balegno's short analysis here.  


Posted 10-12-2010 1:57 AM by Graham Griffith
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