Clay Shirky--author of Here Comes Everybody and adjunct professor in NYU's Interactive Telecommunications Program--has a way of looking at what may seem like small acts and marking important shifts in consumer behavior. Speaking last month at a Ted Conference in Cannes, Shirky addressed something he calls "cognitive surplus." He argues that some creative behavior that we may see as solitary or non-productive might actually be pushing new ideas through "building a better, more cooperative world."
Posted
07-16-2010 11:07 AM
by
Graham Griffith