Jeff Zucker on the Future of NBC Universal and Business Growth in the Digital Era

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NBC did something this month that it hasn't done in a long time--beat out American Idol for viewers.  And nobody is happier that Americans are watching the Winter Olympic Games from Vancouver than Jeff Zucker, president and CEO of NBC Universal.  Zucker spent the last few months talking about his reshuffling of NBC's late night lineup and his network becoming a Comcast property.  So for this month at least he gets to bask in the gold medal glow of Olympic success. But lest we forget the long term challenges of the network, here's an interview from last fall at the Paley Center for Media, when CNBC's Erin Burnett, talked to her boss about the business of running NBC, including the then-pending merger with Comcast.  This is not a hard-hitting interview by any means, but it gives some insight into how Zucker is approaching his company's future.  You can judge for yourself whether he has NBC poised to compete in the digital era (and then get back to watching curling) :


Posted 02-25-2010 7:56 AM by Graham Griffith
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