Woodstock's Lasting Legacy in Marketing

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A lot of media outlets looked, and listened, back 40 years this weekend, commemorating the anniversary of Woodstock.  The music festival and subsequent documentary may or may not have "changed the world" as so many participants predicted or hoped.  But, as you can see in this Wall Street Journal video, it did change the music business.  And, as the narrator says, Woodstock :"usher[ed] in a whole new era of marketing."


Posted 08-17-2009 10:04 AM by Graham Griffith
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